{"id":12210,"date":"2019-11-05T10:49:33","date_gmt":"2019-11-05T10:49:33","guid":{"rendered":"https:\/\/www.cft-group.com\/une-entreprise-familiale-avec-une-longue-tradition-edward-snell-co\/"},"modified":"2026-05-27T10:11:08","modified_gmt":"2026-05-27T10:11:08","slug":"une-entreprise-familiale-avec-une-longue-tradition-edward-snell-co","status":"publish","type":"post","link":"https:\/\/www.cft-group.com\/fr\/une-entreprise-familiale-avec-une-longue-tradition-edward-snell-co\/","title":{"rendered":"Une entreprise familiale avec une longue tradition\u00a0: Edward Snell &amp; Co"},"content":{"rendered":"<p>Il y a plus de 150\u00a0ans, un navire \u00e0 destination des c\u00f4tes argentines est contraint d\u2019accoster au Cap. Cet \u00e9v\u00e9nement particulier conduit \u00e0 la cr\u00e9ation de l\u2019une des soci\u00e9t\u00e9s de spiritueux les plus anciennes et les mieux \u00e9tablies d\u2019Afrique du Sud. En effet, parmi les personnes \u00e0 bord du navire se trouve le jeune <strong>Edward Snell<\/strong> qui, apr\u00e8s avoir d\u00e9barqu\u00e9 dans la capitale sud-africaine, rejoint la compagnie maritime de Thompson Walter and Co. Quelques ann\u00e9es plus tard, en 1848, il fonde la <strong>Edward Snell &amp; Co<\/strong> \u00e0 Durban.<\/p>\n<p>Au cours des premi\u00e8res ann\u00e9es de vie de l\u2019entreprise, le commerce consiste principalement en de simples activit\u00e9s d\u2019importation et d\u2019exportation. La soci\u00e9t\u00e9 fait \u00e9galement office d\u2019agent maritime pour la plupart des voiliers qui passent par le port. Les affaires se d\u00e9veloppent rapidement, si bien qu\u2019en 1859, <strong>Edward Snell<\/strong> invite son neveu, Edward Hooper, en Afrique du Sud afin de lui pr\u00e9senter les activit\u00e9s de l\u2019entreprise.<\/p>\n<p>En 1883, Vernon Hooper, le fils d\u2019Edward, rejoint la soci\u00e9t\u00e9 en tant qu\u2019associ\u00e9 junior. Le tournant d\u00e9cisif se produit en 1906 lorsque Vernon Hooper acquiert les parts de la famille <strong>Snell<\/strong> et transforme l\u2019entreprise en soci\u00e9t\u00e9 \u00e0 responsabilit\u00e9 limit\u00e9e, nommant ses fils Edward et Noel co-directeurs.<\/p>\n<p>Au cours du XXe si\u00e8cle, les importations de vin, de spiritueux et de bi\u00e8re continuent de cro\u00eetre, ce qui permet \u00e0 l\u2019entreprise de se d\u00e9velopper davantage. Aujourd\u2019hui, le pr\u00e9sident est David Hooper, d\u00e9termin\u00e9 \u00e0 rester fid\u00e8le aux caract\u00e9ristiques et aux valeurs typiques d\u2019une entreprise familiale.<\/p>\n<p>Dans cet entretien, Bayanda Cwazibe, Production Manager de <strong>Edward Snell &amp; Co<\/strong>, d\u00e9crit l\u2019environnement \u00e9conomique en Afrique et les objectifs futurs de l\u2019entreprise.<\/p>\n<blockquote><p>\u00ab\u00a0Notre vision est repr\u00e9sent\u00e9e par nos valeurs\u00a0: le respect de nos employ\u00e9s, l\u2019amour de nos marques, l\u2019analyse et l\u2019am\u00e9lioration constante de la qualit\u00e9. La mission d\u2019<strong>Edward Snell &amp; Co<\/strong> est d\u2019\u00eatre la soci\u00e9t\u00e9 de vins et spiritueux la plus appr\u00e9ci\u00e9e en Afrique.\u00a0\u00bb<\/p><\/blockquote>\n<p><strong>Quels sont, selon vous, les plus grands d\u00e9fis auxquels votre secteur devra faire face dans les ann\u00e9es \u00e0 venir\u00a0?<\/strong><\/p>\n<p>L\u2019un des plus grands d\u00e9fis pour notre entreprise est li\u00e9 \u00e0 la faible croissance \u00e9conomique actuelle en Afrique du Sud, o\u00f9 le ch\u00f4mage et l\u2019incapacit\u00e9 \u00e0 augmenter la consommation int\u00e9rieure sont deux facteurs critiques majeurs. Quoi qu\u2019il en soit, nous planifions nos activit\u00e9s commerciales afin d\u2019avoir des perspectives de croissance \u00e0 l\u2019avenir\u00a0: nous avons achet\u00e9 de nouveaux \u00e9quipements qui nous aideront \u00e0 soutenir les am\u00e9liorations en termes de qualit\u00e9 et de productivit\u00e9 et qui, nous en sommes convaincus, nous m\u00e8neront \u00e0 une croissance consid\u00e9rable.<\/p>\n<p><strong>Pourquoi avez-vous choisi le groupe CFT comme fournisseur\u00a0? Quels sont les points forts des remplisseuses du groupe CFT avec lesquelles SNELL a d\u00e9velopp\u00e9 sa gamme de production\u00a0?<\/strong><\/p>\n<p>Le <strong>groupe CFT<\/strong> nous a \u00e9t\u00e9 pr\u00e9sent\u00e9 par USS Pactech, une entreprise avec laquelle nous avions d\u00e9j\u00e0 \u00e9tabli des relations. Les r\u00e9f\u00e9rences fournies nous ont convaincus et nous disposons d\u00e9sormais de deux <a href=\"https:\/\/www.cft-group.com\/fr\/technology\/remplisseuses\/\" target=\"_blank\" rel=\"noopener\">Magic Rinser\/ Filler\/ Capper Tribloc<\/a> dans notre usine de production. Les caract\u00e9ristiques de la technologie du groupe CFT \u00e9taient parfaitement adapt\u00e9es \u00e0 nos besoins et nous sommes extr\u00eamement satisfaits des performances\u00a0: elles nous ont permis de faire un v\u00e9ritable bond en avant en termes de qualit\u00e9 et de productivit\u00e9.<\/p>\n<p><strong>Comment pensez-vous que votre entreprise \u00e9voluera au cours des 10\u00a0prochaines ann\u00e9es\u00a0?<\/strong><\/p>\n<p><strong>Edward Snell &amp; Co.<\/strong> pr\u00e9voit d\u2019augmenter consid\u00e9rablement sa part sur le march\u00e9 sud-africain des spiritueux et d\u2019\u00e9tendre sa pr\u00e9sence sur des march\u00e9s africains sp\u00e9cifiques. Nous pensons que les nouvelles machines que nous avons install\u00e9es et mises en service devraient \u00eatre en mesure de soutenir notre croissance pr\u00e9vue au cours des cinq \u00e0 sept prochaines ann\u00e9es.<\/p>\n<p><strong>O\u00f9 pensez-vous que cette collaboration pourrait vous mener\u00a0?<\/strong><\/p>\n<p>Gr\u00e2ce \u00e0 la relation avec USS Pactech, nous pr\u00e9voyons une relation durable avec le groupe CFT, qui permettra \u00e0 Snell de r\u00e9pondre aux exigences de production et de qualit\u00e9 des ann\u00e9es \u00e0 venir, tout en continuant \u00e0 accro\u00eetre la qualit\u00e9 de ses produits et sa capacit\u00e9 de production.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Il y a plus de 150\u00a0ans, un navire \u00e0 destination des c\u00f4tes argentines est contraint d\u2019accoster au Cap. Cet \u00e9v\u00e9nement particulier conduit \u00e0 la cr\u00e9ation de l\u2019une des soci\u00e9t\u00e9s de spiritueux les plus anciennes et les mieux \u00e9tablies d\u2019Afrique du Sud. En effet, parmi les personnes \u00e0 bord du navire se trouve le jeune Edward [&hellip;]<\/p>\n","protected":false},"author":236,"featured_media":12211,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_cr_original_post":"","_cr_replace_post_id":"","_cr_replacing_post_id":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[3],"tags":[],"class_list":["post-12210","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-categorizzato","industry-bevande","story-type-storie-di-successo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Une entreprise familiale avec une longue tradition\u00a0: Edward Snell &amp; Co - CFT Food Machinery<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cft-group.com\/fr\/une-entreprise-familiale-avec-une-longue-tradition-edward-snell-co\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Une entreprise familiale avec une longue tradition\u00a0: Edward Snell &amp; Co - CFT Food Machinery\" \/>\n<meta property=\"og:description\" content=\"Il y a plus de 150\u00a0ans, un navire \u00e0 destination des c\u00f4tes argentines est contraint d\u2019accoster au Cap. Cet \u00e9v\u00e9nement particulier conduit \u00e0 la cr\u00e9ation de l\u2019une des soci\u00e9t\u00e9s de spiritueux les plus anciennes et les mieux \u00e9tablies d\u2019Afrique du Sud. 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